Lim Chia Yean, Dr

  •     LCY profile

  • SENIOR Lecturer

    Email : This email address is being protected from spambots. You need JavaScript enabled to view it.

    Tel : +604 653 2156
    Fax : +604 653 3335
    Room : 623

    School of Computer Sciences, Universiti Sains Malaysia, 11800 USM, Pulau Pinang

    Research Cluster

    Service Computing

  • Research Interest

    Software quality, Software evaluation, Information and knowledge acquisition, Data Analytics, E-learning


    Software Engineering, Information System, Data Analytics


PhD in Computer Science, Universiti Sains Malaysia, Malaysia

Master of Arts in Management Studies, University of Hertfordshire, UK

Bachelor of Computer Science (Hons), Universiti Sains Malaysia, Malaysia


Certified Professional Trainer, Human Resources Development Fund (HRDF), Ministry of Human Resources Malaysia (Credential ID: TTT/14450)



Software quality, Software evaluation, Information and knowledge acquisition, Data Analytics, E-Commerce, E-learning

Grants & Projects

Project Leader:  USM RUTeam Grant, Title: Design and Adaptation of Digital Technologies to Deliver an Evidence-, Needs-based Health Care Services System for Ageing Malaysian (ENHance-M) Using A Gig Economy, 2023-2024.

Co-Researcher: UTAR Research Fund, Title:  Determinants of e-Commerce Continuance Intention among SMEs in West Malaysia: A Partial Least Squares Method, 2017-2018.

Co-Researcher: CREST-USM, Title: A Methodology for Reducing Test Time over the Product Lifecycle using Tune-up and Optimization Techniques, 2013-2015.

Co-Researcher: Technopreneurs Association of Malaysia (TeAM) Cloud Computing Project, Title: Cloud-based Customer Lifetime Value Prediction Toolset, 2010.


Visit my research profiles:

Google ScholarScopusOrcid

ResearcherID: GQY-4671-2022


Peng, A., Ang, S.L., Lim, C.Y., 2022. Automated Cryptocurrency Trading Bot Implementing DRL. Journal of Science and Technology (indexed in SCOPUS (Elsevier), Clarivate Web of Science [ESCI]), Vol. 30 (4).


Teh, Z. H., Lim, C. Y., Chen, S. Y. , 2021. An Exploratory Review of Malaysian E-Commerce Merchants and Their Readiness in Adopting Business Analytics Models for Assessment of Business KPIs, 2021 IEEE 6th International Forum on Research and Technology for Society and Industry (RTSI), pp. 469-473.


Lim, C.Y., Mohanan, V., Jothi, N., Teng, W.J., 2019. A Gamified Approach to Improve Student Learning Experiences on Blackboard Learn, Blackboard Teaching and Learning Conference (TLC 2019), Korea.

Lim, C.Y., Mohanan, V., Jothi, N., Teng, W.J., 2019. Gamifying a Computing Program to Encourage Student Engagement, 1ST International Conference on STEM Education (iSTEM 2019), USM, Penang, Malaysia.


Lim C.Y., Khader A.T. 2016. A Triad-based Contextualisation Approach for Better Critical Issues' Decision Making Support. ARPN Journal of Engineering and Applied Sciences, vol. 11 (22), pp. 13129 - 13134.

Lim C.Y., Arshad, M.R.M, 2016. A Triad-Based Contextualisation Approach for Understanding of a Critical Issue in a Government Investment Agency, IEEJ Transactions on Electronics, Information and Systems, vol. 136 (12), pp.1753-1758.


Lim C.Y., Arshad, M.R.M, 2015. A Triad-Based Contextualisation Approach for Better Understanding a Critical Issue, Asian Conference on Information Systems (ACIS2015). 


Lim, C.Y., Khoo, V.K.T., Belaton, B,  2013. Verification Mechanism for Online Responses in Criteria Prioritization, Applied Mechanics and Materials, vol. 275-277, pp. 2555–2559.


Lim, C.Y., Khoo, V.K.T., Belaton, B.,  2012. A Methodology for Deliberating Prediction Criteria. Applied Mechanics and Materials, vol. 130-134, pp. 1758–1761.


Lim. C.Y., Khoo, V.K.T. 2010. Customer Relationship Management: Computer-Assisted Tools for Customer Lifetime Value Prediction, Proceedings 2010 International Symposium on Information Technology - System Development and Application and Knowledge Society, ITSim'10, 2010, vol. 3, pp. 1180–1185.

Lim. C.Y., Khoo, V.K.T. 2010. Customer Relationship Management: Lifecycle of Predicting Customer Lifetime Value, 2nd International Conference on Computer Research and Development, ICCRD 2010, pp. 88–92.


Master (Research Mode)

  1. Lim Kah Hao, Exploration of Usability and Need-Based Framework for ElderlyHealth Service Application. 2023 (on-going)

Master (Mix Mode)

  1. Ding Yi, Shopping Purchase Recommendation System Based on Face Recognition and Association Rule Mining, 2023, on-going.
  2. Liu Siyu, A Technological Skill Training Framework for China Teachers Based on Findings of Technological Factors that Causing Mental Stress among Teachers from Eastern and Western Countries, 2023, on-going.

Master (Coursework dissertation - data science)

  1. Shi Aoxia, Customer Churn Analysis forLive Stream E-commerce Platform, 2023, completed.
  2. Seow Wen Han, Software Build Time Prediction and Analysis, 2023, completed.

Undergraduate (Final year project)

  1. Feng, Tianci, Han Kunhang, Li Haodong, Community Support System, 2023, on-going.
  2. Tan Jia Hui, Tay Ming Shan, Ting Su Qi, Family Engagement System , 2023, on-going.
  3. Law Xiang Yun, Nor Islahiah binti Muhammed, Siti Maryam binti Abd Halim, Student Personal Management System, 2023, on-going.


  • Foundations of Software Engineering
  • Real-time Software Engineering
  • Mobile and Game Platform-based Development
  • Systematic & Lean Innovation Management

Recognition & Leadership

Invited Speaker/Forum/Workshop Presenter/Guest Lecture

  1. 2022, Guest Speaker at TARUMT Annual CBSIR Symposium 2022 "Building Innovation for Sustainable Industrialisation", Guest lecture title: The Impact of Business Apps Revolution to Our Daily Lives.

Research Fellow/Technical Committee/Research Panel

  1. 1 January 2023 - 31 Dicember 2023, Fellow Researcher for Makmal Inkubator Disleksia, Pusat Pengajian Pengkomputeran, UUM COllege of Arts and Sciences.
  2. 2023, Technical Program Committee Member for IEEE Global Conference on Computing, Power and Communication Technologies (GlobConPT).
  3. 2023, Research Panel for Research Seminar Pinang 2023, Institut Pendidikan Guru (IPG) Penang Campus.
  4. 2016-2018, Reviewer of IEEJ Transactions on Electronics, Information and Systems.


  1. 2nd November 2022 - 15th May 2024, Consultancy Work Title: Consultancy To Develop An Inclusive Social Protection Policy System In Malaysia. Client: United Nations Development Programme Malaysia (UNDP)
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School of Computer Sciences, Universiti Sains Malaysia, 11800 USM Penang, Malaysia
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